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Creating a Business Plan for a Start-Up

Creating a Business Plan for Start-Ups: Essential Elements and Common Mistakes to Avoid

Business plan, we’ve all heard of it. While many know what it is, few know of its importance, and even fewer, how to develop one. As an entrepreneur or an aspiring one, you will agree with me that one of the most important steps in starting a new business is to have an idea for …

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2023 trends for businesses

2023 Outlook for Businesses: Preparing Your Business for Growth

As we look ahead to the year 2023, businesses are facing a range of both challenges and opportunities. To succeed in this dynamic and potentially challenging environment, it is important for companies to leverage trends, and focus on key areas that will help them grow and thrive. While it is difficult to predict exactly what …

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Best pricing strategies

The Best Pricing Strategies and Models for Every Business Type

Pricing is one of the most important decisions you make as a business owner. It is a very sensitive issue that can make or break any business, and this is why every business must get it right. Because of the complexity of the topic, many pricing models have been devised over the years in different …

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Startup Fundraising: What We Learned Working With Local Chow (A Use Case)

Startup fundraising is the lifeblood of any startup. It’s how you get your company off the ground, get off your feet and build an amazing product. But if you want to make it as a founder, you’ve got to be prepared not only for the fundraising process but also for all that comes with it. …

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Metrics for business

7 Key Metrics Every Customer Facing Business Must Measure

As a customer-facing business, it is important to know how customers are experiencing your brand. Let’s face it your customers are your lifeblood. Therefore if you want to keep your business going, there are key metrics for business to measure as it relates to your customers. These metrics will provide insight into customers’ experience with …

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Business Conversion Rate

The Holy Grail for Increasing a Business Conversion Rate

I’m sure your first response to this post was wait, there’s a holy grail for increasing business conversion rate? Yap, there is, and I am glad to announce that you too can implement this strategy for your business. We decided to make a post on this topic because of the recurrent problem we noticed among …

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