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A black man planning a business development plan

Mastering Business Development Planning: Templates and Guidelines for Success

In today’s highly competitive business landscape, mastering the art of effective business development planning is crucial for sustainable growth and success. A well-crafted Business Development Plan serves as a roadmap, guiding businesses towards identifying opportunities, developing strategies, and achieving their expansion goals. This comprehensive article aims to provide valuable insights, templates, and guidelines to help …

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Influencer marketer involved in digital marketing

The Role of Influencer Marketing in Digital Marketing

Recently, there was a running joke on social media about how influencers earn such exorbitant prices. In fact, their prices can be so much that it makes the take-home of the marketing lead that onboarded the influencer look like pennies. For businesses that want to invest in digital marketing, it begs the question: what is …

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