Author name: Marvelous Igbayo

Marvelous is CEO/Co-founder of Effe Towers, a successful business solutions company. With a professional background in business development and entrepreneurship, Marvelous brings a wealth of knowledge and expertise to his writing, helping businesses and entrepreneurs grow their brands and increase their revenue.

Successful business proposals

The Do’s and Don’ts of Creating Successful Business Proposals

Leave a Comment / Business Communication, Business Development / By

In the competitive business landscape, creating successful business proposals is essential for securing new opportunities and gaining a competitive edge. A well-crafted proposal can effectively communicate your ideas, solutions, and value proposition to potential clients or stakeholders. However, creating a winning proposal is not as easy as it sounds. You need to be aware of …

The Do’s and Don’ts of Creating Successful Business Proposals Read More »

B2B social media lead generation

Effective Social Media Lead Generation Techniques for B2B Companies

Leave a Comment / Digital Marketing / By

When it comes to B2B marketing, lead generation is one of the most important tasks you can perform. However, it’s often difficult to find effective strategies that consistently provide quality leads for your company. The good news is that social media provides a plethora of opportunities for generating leads and moving them through your funnel—all …

Effective Social Media Lead Generation Techniques for B2B Companies Read More »

How to Write Engaging Website Copy

How to Write Engaging Website Copy: Best Practices for Web Content Creation and Management

Leave a Comment / Content Writing / By

In today’s digital age, a website serves as one of the first points of contact for a business or brand with its customers, making it imperative to have a website copy that engages visitors and keeps them interested in what you offer. But how do you create a website copy that engages and keeps visitors …

How to Write Engaging Website Copy: Best Practices for Web Content Creation and Management Read More »

Product Management Best Practices: Strategies for Successful Product Launches

Leave a Comment / Product Development / By

In today’s competitive business environment, launching a new product is no easy feat. The stakes are high and the competition is fierce. Customers have high expectations and will be quick to voice their opinions if they don’t like what they see and trust me, they are not slow to jump ship in such a situation. …

Product Management Best Practices: Strategies for Successful Product Launches Read More »

Creating a Business Plan for a Start-Up

Creating a Business Plan for Start-Ups: Essential Elements and Common Mistakes to Avoid

Leave a Comment / Business, Business Development, Featured / By

Business plan, we’ve all heard of it. While many know what it is, few know of its importance, and even fewer, how to develop one. As an entrepreneur or an aspiring one, you will agree with me that one of the most important steps in starting a new business is to have an idea for …

Creating a Business Plan for Start-Ups: Essential Elements and Common Mistakes to Avoid Read More »

Website security for E-commerce businesses

Why Website Security Should be a Priority for E-commerce Businesses

Leave a Comment / Website design / By

In today’s digital age, e-commerce has become an integral part of our lives. From household grocery shopping to retail shopping for new clothes, to booking flights and hotels, e-commerce has become a way of life. According to Statista, there were 2 billion active e-commerce users worldwide in 2018, and this number has continued to grow. …

Why Website Security Should be a Priority for E-commerce Businesses Read More »

How to Develop a Social Media Marketing Plan

How to Develop a Social Media Marketing Plan That Delivers Engaging and Shareable Content

Leave a Comment / Digital Marketing, Marketing / By

In today’s highly digitalized world, it is no longer news that social media has come to stay. Because of the key role it plays in our present society, social media marketing has become an essential component of the marketing strategy for many businesses. While this has brought about tremendous benefits for businesses, creating a successful …

How to Develop a Social Media Marketing Plan That Delivers Engaging and Shareable Content Read More »

Content Marketing Distribution Channels

Tips for Maximizing Your Content Marketing Distribution Channels

Leave a Comment / Content Writing, Digital Marketing / By

In today’s digital age, content marketing has become an essential part of any successful marketing strategy. The ability to create and distribute valuable, informative, and engaging content to a target audience can help to build brand awareness, establish credibility, and drive conversions. However, creating great content is only half the battle. The other half is …

Tips for Maximizing Your Content Marketing Distribution Channels Read More »

The role of content marketing

The role of content marketing in building thought leadership for your business

Leave a Comment / Content Writing / By

In the modern digital age, content marketing has become a crucial aspect of businesses marketing strategies. The goal of content marketing is to create and distribute valuable and relevant content that attracts and engages the target audience.  In this article, we will explore how content marketing can help businesses establish themselves as thought leaders in …

The role of content marketing in building thought leadership for your business Read More »

Find new customers

Practical Strategies for Businesses To Find New Customers

Leave a Comment / Marketing / By

Businesses face many challenges, especially small businesses. One of the biggest is finding customers and potential buyers for their products or services. Without a steady stream of customers, it’s difficult for a small business to grow and thrive. In this article, we’ll explore some effective strategies and their applications that small businesses can use to …

Practical Strategies for Businesses To Find New Customers Read More »

About Us

We make IT and business concepts simple for strategic leaders in companies, entrepreneurs, and for a wide range of clients to help them create value for themselves, and their customers.

Our Services

Quick Link

Contact Us

Facebook Twitter Instagram Linkedin
  • Copyright © 2022 Effe Towers All Rights Reserved